The City of Milwaukee recently announced a one-year exclusive negotiation with a team led by Madison, Wisconsin-based developer Neutral and Vancouver, British Columbia-based Michael Green Architecture to produce designs for a 1.2-million-square-foot mixed-use project on a downtown parcel that currently contains the Marcus Performing Arts Center parking garage.

The initial concept for the site envisions a mass timber tower with as many as 55 stories, which would surpass the 25-story Ascent—just six blocks away—as the tallest mass timber and concrete structure in the world. 

While the $700 million project is still evolving, the developers expect it to include commercial, hotel, office, and residential uses. Mass timber will be a key structural element, particularly in the 55-story tower. Billing itself as a regenerative real estate development company, Neutral is focused on using renewable resources like mass timber to minimize the embodied carbon footprint of its projects.

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